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Career Profile: Graphic Designer / Multimedia Developer

Interview by Janet Scarborough with Jacob Metcalf, Graphic Designer / Multimedia Developer, Military Contractor, Local Navy Base

What do you do?
I work for a military subcontractor to the U.S. Navy. My primary job is to develop interactive learning CDs for U.S. Navy instructional programs. I also do graphic design, development of Flash exercises for instructors, and translation of technical manuals to make them more understandable.

How did you find your job?
After being laid off from my dot com job, I was unemployed for two months. I was starting to think I would join the Navy for three years and then go back to school. Fifteen minutes before my scheduled meeting with a Navy recruiter, I got a call from a hiring manager about this job. The manager had heard about me from a student I taught at a Flashgrrls class. All my students knew I was job hunting and one of them met a hiring manager who told her that his company was looking for someone with my exact qualifications. They called me on a Wednesday, interviewed me on Thursday, asked me to sign paperwork on Friday, and I started on Monday.

What do you like best about your job?
They really need my skills, which feels good. There is much more stability than with my previous dot com job, and I'm paid better. I also have had the opportunity to learn new things. I was hired as a Flash expert but then I was given three weeks to learn Director and now I am the in-house expert. I'm adaptable, which is important for this position.

Also, designing for a CD rom is fun. The fastest DSL line is slower than the slowest CD rom. You can show a lot of graphics quickly. It is like going from a tricycle to a Harley.

What is most challenging about your job?
There is a lot of paperwork. For instance, four different managers have to sign off on overtime. Yet the deadlines don't change just because you can't work overtime. Learning the subject matter can be difficult, as can working on something where the technical documentation is not finished yet. Transitioning from a dot com to a highly structured environment was a bit of a culture shock. My father was an engineer at Hanford for 35 years, though, and my step-father is an ex-Navy man, so I did have some familiarity with this environment.

What are important skills to have to do well in your job?
Ability to do information design is important. You also have to love the work and be extremely detail-oriented. A traditional art school education enriches your professional experience, because knowing AutoCAD doesn't make you an architect, and knowing PhotoShop and HTML doesn't make you a graphic designer. Other essential abilities are abstract thinking and the capacity to focus on something for eight hours at a time and then think about it even when you aren't at work.

Work ethic is probably more important than skills set, though.

What things should people know who are considering this career?
I am no longer doing design for the Web, but for those graphic designers who are interested in taking the Web-based career route, people should know that Web design is not the same when it is how you make your living as it is when it is just your hobby. Being able to make a Web page is akin to using a typewriter, which isn't much. You have to know how to work within a professional environment and you have to be able to meet deadlines. You also have to be able to deal with criticism. It is a total misperception that this work is easy and that anyone can do it. It requires constant learning because everything changes constantly. Two good sources of information are Print and AIGA (American Institute for Graphic Arts).

I believe that the demand for graphic designers will increase, but the demand will come from traditional companies rather than dot coms.

What is the income potential in your field?
Speaking in pre-crash numbers, at the entry level, you can earn $18-25/hr temping and $25-35K/yr + benefits if permanent. After 2-5 years, you will probably earn $35-50K/yr. After 5 years, you will probably earn $50-80K if you are an Art Director. If you work for a graphic design firm, you can make 20% more. Post-crash, employers are probably paying 20% less than these figures because supply of candidates exceeds demand.

What was your background before starting at this job?
In the second grade, I was using MacPaint and MacDraw. I graduated from the School of Visual Design at the Art Institute of Seattle. My major was computer animation. I was originally interested in making video games, but trying to do that right out of school is like saying you want to be a rock star when you are a beginner musician. I worked at LPD Laser making multimedia laser shows, and I learned Flash, which is why I got my previous job at the dot com. Total, I've been in computer graphics for 16 years.

Since you successfully found new employment after being laid off from a dot com, do you have any career advice for other laid off dot commers?
Reduce your spending as it might take some time to find a new job. Pursue positions in print production or more traditional fields. It may take until 2003 for the high tech industry to recover, but I think it will come back stronger than ever. The only people who will be marketable are those with very solid skills.

What are your long-term career goals?
I would love to stay on my current team until I retire and I am given a gold watch. In the meantime, I am going to keep my skills current and focus on learning more about usability and interface design.

Other
In addition to working full time, Jacob occasionally lectures on Web design and animation at a local community college.


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